Instead of condensing links to bit.ly, the new tool will see links shortened to become a Hope.ly link. When a Hope.ly link is clicked on, a banner-type ad will appear, reading “Someone wonderful ...

Today link shortening service Bit.ly introduced a redesign that turns it into something more than a link shortener, compromising what made Bit.ly so desirable in the first place. It's not that new Bit ...

URL shorteners are a useful tool for shortening long Web addresses. They're also the source of such nightmarishly ugly addresses as "http://bit.ly/8g4wsd", which ...

If you daily send a lot of links to your friends / Twitter followers it’s very likely that you’ve started using a URL shortener. It’s fast, easy and so web 2.0 to send a shortened URL, you can’t deny ...

While a number of you have probably already used the goo.gl shortener — and you’ve almost surely clicked a link from one — now you’ll be able to program with it into any application or site. According ...

I sometimes feel like URL shorteners are some of the most understated tools in internet marketing, and there have been more than a few times that I wished I’d had someone share some advice on URL ...