Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...
Google Ads' new campaign set-up flow aims to reduce onboarding friction by letting advertisers get live with a campaign ...
Niche markets don’t generate enough data for standard Google Ads playbooks. Learn how to use signals and automation when ...
During 2025, Google began rolling out two of its most ambitious search engine initiatives: AI Overviews and AI Mode ...
Google will permit U.S. ads for prediction markets, but only for CFTC-regulated exchanges and certified brokers under strict ...
Brands avoiding X for any reason may be purchasing advertising on the platform through Google Ads without realizing it.
Google has launched a pilot program introducing personalized advertising in its Search AI mode, called Direct Offers. This ...
Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.
Google Ads upgraded Creator Partnerships with new creator search and management tools, making it easier to manage YouTube ...
There’s been no official announcement of a court-mandated remedy to Google’s anticompetitive practices. But Judge Leonie Brinkema’s decision centered on Google’s efforts to advantage itself in the SSP ...