Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...

Google Ads' new campaign set-up flow aims to reduce onboarding friction by letting advertisers get live with a campaign ...

A little-known Google Ads setting can allow Google to add unapproved imagery to location-based ads, raising brand control ...

Niche markets don’t generate enough data for standard Google Ads playbooks. Learn how to use signals and automation when ...

During 2025, Google began rolling out two of its most ambitious search engine initiatives: AI Overviews and AI Mode ...

Looking for growth beyond Google Search? Demand Gen pushes your ads to the right audiences across YouTube, Discover, and ...

Brands avoiding X for any reason may be purchasing advertising on the platform through Google Ads without realizing it.

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.

Google has launched a pilot program introducing personalized advertising in its Search AI mode, called Direct Offers. This ...

There’s been no official announcement of a court-mandated remedy to Google’s anticompetitive practices. But Judge Leonie Brinkema’s decision centered on Google’s efforts to advantage itself in the SSP ...