If you are constantly chasing new customers just to keep revenue flat, you are not alone. Most early stage founders learn this lesson the hard way. New sales feel productive, but they are expensive, ...

As a start-up or even an established business facing tough times, it is hard to be picky about customers. But with a little effort and thoughtful planning, you can attract more ideal customers and ...

There’s a reason Substack and Beehiiv are so hot right now: Email is a powerful tool. Billions of people check their inboxes every day, giving the medium more reach than any social media platform on ...

Effective customer service requires a balance of automation and personalization. Automation tools like chatbots are cost-effective and can provide 24/7 support, but too much reliance on them can ...

Christian has three years of experience writing in the gaming industry, including guides and reviews, for publications such as Dualshockers, Attack of the Fanboy, and PC Invasion. He has been an avid ...