Businesses risk losing trust, sales and customer loyalty when they rely primarily on AI for customer service. When customers ...

Model Context Protocol (MCP), a new open standard that defines how AI systems connect to data and tools, helps solve the interoperability challenge by functioning as a universal adapter for AI agents.

Retailers and tech companies are empowering AI agents to make independent decisions, with major announcements expected at the ...

Before you tell your story, make sure you understand and document theirs. Until you’ve earned that right, your "pitch" is ...

Discover how adaptive selling tailors your sales strategy to customer needs, enhancing client relationships and boosting business success through customization.

Wild Card Weekend is almost here and we have Matt Harmon and Joel Smyth here to get you ready. The two preview each game and ...

Customer benefits are the key to understanding how competition effects companies. When a company segments the market by means other than how its products or services benefit its customers, it is ...

If you paid for a video message from the Nature Boy, you’ll probably need to sign something if you want your money bank.