Google has added click-to-call functionality to Vehicle Ads, giving high-intent car shoppers a faster path from search to ...
A year ago, we learned that Google would transition from Google call ads, call-only ads, to using call assets within responsive search ads (RSAs) but we didn't know the dates. Now, Google said this ...
Google Ads will be sunsetting call ads sometime next year and will be migrating those to responsive search ads. Google wrote, "Call ads are being upgraded to responsive search ads to enable new ...
Google Inc. has begun testing pay-per-phone-call ads, an emerging online ad model that is a twist on the popular pay-per-click ads. While pay-per-click ads link users with advertisers’ Web sites, ...
Google is requiring advertisers to upgrade their call ads to responsive search ads format, mandating new requirements like landing pages and business names. The ...
An online ad that yields a phone call: Now that’s counterintuitive. After all, isn’t the point of such advertising to reduce phone time by directing customers to a Web site? That’s true for some ...